We cultivate Human Connection.

Made by Gather. The company behind America’s fastest-growing kitchenware brands.

#1

bella is the top-selling brand in Toasters and Griddles in the USA*

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#1

Beautiful is the top-selling Stand Mixer at Walmart*

Who we are

A collective of visionaries, movers, and shakers who love what we do and how we do it.

What we do

We make super-premium design & innovation accessible to the world.

Our Story

We’ve spent 20+ years developing our special sauce and, once we did, things started to really take off. We bring trend-forward design to each of our brands, combined with innovative marketing strategies and collaborative strategic relationships with the leading omni-channel retailers. I'm so proud of what we’ve built and excited for what’s to come. We believe we have unlimited potential.

-Shae Hong

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Strength in Numbers

$5B

sales   since inception

15M

units shipped every year

215+

employees across North America and Asia 

219B+

media impressions since CY24

over 50%

of business coming through digital/e-commerce

 

Our Brands

A diverse portfolio of consumer kitchenware brands.

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Private label

Leadership 

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Shae Hong

Founder & CEO
Founded: 2003

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Shawn Austin

President
Joined: 2020

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Brian Hoke

EVP, Chief Revenue Officer
Joined: 2024

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Matt Carrow

EVP, Chief Marketing Officer
Joined: 2023

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Sekar Sundararajan

SVP, Chief Supply Chain Officer
Joined: 2025

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Denielle Wolfe

SVP, Chief Product Officer
Joined: 2022

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Rodney Womack

SVP, Walmart Sales & Beautiful GM
Joined: 2021

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Jason Landun

SVP, Product Brand Management
Joined: 2010

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Jenn Drago Ericksen

SVP, Chief of Staff
Joined: 2023

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Tracy Pearson

Chief Financial Officer
Joined: 2025

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Nir Servatka

Chief Legal Officer
Joined: 2025

Press